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Cranberry pollen is not wind blown because of it’s high weight. Insects are essential for adequate pollination. Growers often rely on honeybees. However, since cranberry flowers produce only small amounts of nectar and pollen, they are not very attractive to honeybees. Bumblebees are very efficient for cranberry pollination because of their large and hairy body and their ability to “buzz-pollinate”. Bumblebees efficiently collect pollen and transfer it between flowers. Bumblebee pollination in cranberries results in higher yields, larger fruits and more seeds. In addition, bumblebees also work under adverse climate conditions when honeybees are inactive.

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